You know what they say… “Any press is good press”? Well, I’ve found that POSITIVE PRESS is REALLY GOOD PRESS!!!!!! The past 2 years have been quite a roller-coaster for EATMOREKALE.com. If Chick-Fil-A is successful in getting EATMOREKALE.com to “cease and desist” it would be devastating. The story of our Trade Mark Battle has been told many times now on many different outlets; The Web, Newspapers, TV, Magazines, Youtube etc. The overwhelmingly positive press, feedback and resulting sales have been great for my micro-business. When handed lemons I make lemonade. Dig?

Here’s a quick overview of Team Kale’s presence in the media.

David, Goliath, and King Kong

eat more broccoliOne of Chick-fil-a’s legal arguments was that using the phrase “eat more ___” diluted their profit margins. The much larger Mars, Incorporated recently used a similar phrase in an ad campaign, but I doubt they’ve received a cease and desist calling for the destruction of their merchandise.

Click here to read the article

EMK on DuetsBlog

duets1Shout out to Steve Baird for his super smart insight on Team Kale’s legal defense!

Read the articles here and here.

 

 

 

 

 

 

duets2